As incomplete of abstruse meeting kick off grandly, capital development business expects long already “ Jin Jiuyin 10 ” had come. Begin from August, many buildings dish rolled out new sales promotion to depreciate in succession activity, hope for “ Jin Jiuyin 10 ” open a good head. But gloomy sale data shows, these sales promotion activities did not move the heart of the person that buy a house.
Does “ depreciate card ” invalidation?
August, the citizen's attention is transferred generally by Olympic Games match, the apiration that buy a house greatly abate, aggravate the wait-and-see mood of capital floor city. According to statistic, the period room house that the autograph on Beijing net made an appointment with August is 4059, the autograph makes an appointment with an area four hundred and twenty-three thousand four hundred square metre; The corresponding period, the residence showing a house that the autograph on whole town net makes an appointment with is 679, the autograph makes an appointment with an area one hundred and one thousand nine hundred square metre. With compared in July, autograph of period room house made an appointment with a cycle of songs in a traditional opera to drop 17.7% , the autograph made an appointment with an area to drop 28.9% , a cycle of songs in a traditional opera of residence showing a house dropped 48% , clinch a deal the area dropped 51.4% . And fall compared to the same period more breathtaking, data shows, compared to the same period last year in August, autograph of period room house made an appointment with a cycle of songs in a traditional opera to drop 61.3% , the autograph made an appointment with an area to drop 69.9% ,
Because sale pressure is enormous, the sales promotion that develops business depreciates the activity also is pattern 100, buy a room to send a car, send travel, special offer the room, send property cost to wait for means to emerge in endlessly. But from current market performance looks, “ depreciates card ” seemed to lose the effect. The personage inside course of study expresses, investigate its reason, “ bright fall ” it may not be a bad idea, “ is dark fall ” , depreciate sales promotion means did not bring any confidence to the person that buy a house, instead more drama its the pessimistic state of mind to prospective market. These hitting change sales promotion method, often be passed on with “ by the coronal the renown date of broad owner ” , but the sales promotion activity of Lou Pangao discount, make potential new owner is bought more easily to go up to be not bought by “ drop the psychological influence of ” , and to old owner, it is a kind of immediate loss.
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